Golf - Stadiums - Marathons - Food and Wine - Onsite Events - Fundraising - Revenue - Fan and Participant Experience
How it all began
My parents, Bill and Judi MacKay, retired down to Jupiter, Florida in 1998 (as so many East Coast families do.) My father joined a golf club near Jupiter and upon handing his check over received a plastic bag tag with his name spelled incorrectly with a Sharpie. After his frustration wore off he thought "I can make something better than this"... so he did.
Bill found a manufacturer to produce a brass metal bag tag with a high quality sticker logo and an epoxy coating. Interesting note: The epoxy coating is actually the same coating that they use on bowling alley floors!
He then went to some of the best clubs in South Florida and began selling his bag tags. While on a sales call at The Breakers one of the assistants said "You know Bill, The PGA of America is right around the corner from you. You should try to get these tags in the tents during events." So he called them and got an appointment. They loved the bag tag and asked my dad "Can you personalize the back of these on site?" "Yes" was his reply even though he hadn't quite figured out that part yet.
He located a 125-pound engraver from a company going out of business, hired me to engrave with him and together we sold out our first event: The Ryder Cup 1999 at The Country Club at Brookline.
And that was the end of his retirement until 2011 when he let me have the reins and run the company.
From 1999 through 2005 I engraved bag tags at over 25 golf events a year around the world.
In 2004, we introduced and began selling our original Jupiter Sports Engraving System and template system, with our products to golf facilities around the world. Today there are over 400 engraving systems still being used.
In 2012, we introduced our new Jupiter Sports Engraving System that we give away free to use with a product purchase. This engraver has been designed by Jupiter Sports and is manufactured in the USA. Almost all of these original engravers are still being used today.
Our product line has now exceeded the simple epoxy bag tag with several innovative options including our recent addition of leather goods with a slide panel or adhesive plate for personalizing. With our customers help we'll continue to create great new products that are useful across several industries.
Jupiter Sports has forged its way as a solid family owned company. Today we are looking forward to adding value to our current relationship and competing in various markets with new customers.
Thank you to all the customers who have bought a bag tag at an event or began a long term relationship with us with the purchase of the original Jupiter Sports Engraving System and to all our future customers. Thank you for your support and welcome to the family!
Heather MacKay Bryan, President
Original Jupiter Sports Engraving System
...had so many people asking how they could do their own engraving that we developed our original Jupiter Sports Engraving System. We sold them for $4300 and offered 6 products.
We currently have over 250 original engravers still operating today.
Heather is passionate, hard working and determined. She will go the extra mile to enhance your business.- DALE KINCAID, BUYER AT PEBBLE BEACH COMPANY
Tournament and Event Onsite Engravers
My father began Jupiter Sports in 1999 with an idea that he could enhance the customer experience by personalizing bag tags on site at golf events. Our first event was the Ryder Cup in 1999! We have engraved at over 1,000 events! See to the right for the list of events...
Then we ...
Growing our Product Line
We are continually adding and creating new products for our customers to use, sell and engrave. Let us know what you need and we will develop it for you.
Heather is very creative person that offers top quality products though her company Jupiter Sports & Engraving. As a Golf Professional we are always looking for ways to present fresh, new, and creative ideas to our members and her bag tag program is a fantastic way to deliver a top quality product. The best thing about Heather and Jupiter Sports is that they deliver the "entire package" for a buyer. They offer the best products, with creative ways to realize very substantial profits, all with a personable service-minded attitude. I feel very fortunate to have a resource and business partner like Jupiter Engraving.
- Michael Harger, Director of Golf and Member Services at Stowe Mountain Lodge
“Jupiter has been a great partner for us here at Annandale and the quality of the bag tags are first class. Our members love the new design and think they represent our club well.” Brian Bohlig, Annandale Golf Club
Heather is an extremely personable and organized person. In my role as sports marketing manager for IBM we entertain many clients at sporting events and need our vendors to represent themselves in the same manner we would expect from our own employees, and Heather always met and exceeded those (high) standards. Her personalized products and attention to detail, coupled with her reliability, personality while interacting with guests, and excellent products were very much welcomed by our guests and appreciated by our entire staff. Heather was a value-add to our program and I would strongly recommend her. - TIM ABELN, IBM CLIENT SERVICES
I have known Heather for 7 years and know her to be a very confident and intelligent business person. She is in tune with the golf business and understands the needs of a golf operation. I have done and will continue to do business with Heather because I know the product she represents is a product that I know is of the highest quality. - GIDEON TRAUB, HEAD PROFESSIONAL FOREST HILL COUNTRY CLUB
Jupiter & Company
Heather is a valuable asset to work with as a golf professional. She consistently produces creative ideas to help drive revenue and assists in providing high quality product for reasonable prices. Working with Heather in 2011 to introduce our Guest Bag Tag program netted the company significant gains in both the value added service arena as well as drove dollars through our Golf shop that would have otherwise not been realized. - GREG BRYAN, HEAD GOLF PROFESSIONAL ROARING FORK CLUB
Jupiter Sports is a valuable asset to work with as a golf professional. They consistently produces creative ideas to help drive revenue and assists in providing high quality product for reasonable prices. Working with Jupiter in 2011 to introduce our Guest Bag Tag program netted the company significant gains in both the value added service arena as well as drove dollars through our Golf shop that would have otherwise not been realized. - GREG BRYAN, HEAD GOLF PROFESSIONAL ROARING FORK CLUB
DEVELOPER OF THE JUPITER ENGRAVING SYSTEM
We have only concentrated on two things since 1999...
1. High-quality products
2. The ease of personalization
Jupiter Sports & Engraving is a multifaceted engraving, engraving system and promotional product company based in Carbondale, CO. Founded in 1999 by Billy Mackay and his daughter Heather (MacKay) Bryan, they pioneered onsite engraving into main stream through over 500 various events. The new Jupiter Engraving System was designed by Heather to be sold directly to the end user which makes Jupiter very unique. They currently have over 200 golf, stadium and ski industry customers that use the Jupiter Engraving Systems and products. Through their extensive contacts, they have the need to provide more markets with their services through Jupiter & Company. This network will promote onsite engraving, sell the Jupiter Engraving Systems and offer the Jupiter custom logo product line to their local communities while supporting national events and sales together. Jupiter Engravings' competitive advantage is their well organized one stop shop business layout that provides low cost engraving systems, high quality products, onsite capabilities, and the opportunity to support large companies and events with consistent products and services.
...when the recession hit, we decided it was time to revamp our engraver and develop one in house! This engraver is a self contained, diamond drag engraver that our customers can use with the purchase of our high quality products.
Currently there are over 75 new engravers working today.